• Florida’s Adventure Coast TDT Collections Pass $1M

    Brooksville, FL (October 24, 2018) Capping sixty-nine consecutive months of yearly month-over-month increases, Florida’s Adventure Coast’s annual Tourist Development Tax (TDT) Collections surged past the $1M milestone for the first time.

    Tammy Heon, Tourism Development Manager, remarked “We are thrilled to have reached the long-term goal of breaking the $1 million mark in TDT collections. It’s been a collaborative effort between the Visitors Bureau and our many partners in the destination. We look forward to continuing the trend of growth on Florida’s Adventure Coast, driving increased visitation and positive economic impact for partners and residents alike.”

    Rebranded Florida’s Adventure Coast, Brooksville-Weeki Wachee in 2015, the Visitors Bureau promotes nature-based outdoor recreation, history, country charm and unique special events. Famous for mermaids and great fishing, other adventures also resonate with those seeking authentic Florida experiences.

    In 2016, Hernando County visitor spending generated $8.2 million in sales tax revenue, helping fund local infrastructure, public safety, schools, environmental programs and more. Tourism here creates and supports employment of 2,902 people. Not every Hernando County resident works in tourism, but tourism works for every resident.

    Whether day-trippers, guests of friends and family or staying overnight and paying the TDT, all visitor spending benefits Hernando County residents economically. Helping pay for services, sustain local businesses and generate employment, the TDT and local sales tax revenue also delivers an annual savings per household; the more visitors spend, the more residents save.

    Florida’s Adventure Coast Visitors Bureau’s mission is to identify, create, support and enhance activities, consistent with community assets that increase visitation and provide local economic impact. Funds for the Visitors Bureau are derived from tourist development tax, also known as “bed tax” revenue, a five percent surcharge on all transient accommodations (hotels, motels, vacation home rentals, bed & breakfast inns, campgrounds and other lodging leased for six months or less) within Hernando County.

    The day-to-day activities of the Visitors Bureau are managed by the Bureau’s staff with oversight by the Hernando County Tourist Development Council (TDC), a volunteer committee appointed by the County Commission. For more information or to partner with the Visitors Bureau, contact the Bureau at 352-754-4405 or online at www.floridasadventurecoast.com.

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